The Golden Empire: How Beyoncé’s "Cé Lumière" Rewrote the Celebrity Luxury Blueprint When Beyoncé first rolled out Cé Lumière, expanding her high-end fragrance portfolio, the music and beauty industries watched closely to see if a pop icon could sustain a true luxury price point without relying on traditional department store distribution. Stripping away the casual marketing of standard celebrity scents, the launch leaned heavily on high-concept artistry, introduced via a str